Building Digital Products (2nd Edition)

The Ultimate Handbook for Product Managers

By:

Alex Mitchell

Format:

Paperback / softback

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Description

**2nd Edition** Building Digital Products has been completely refreshed with new stories, new lessons/activities, and more! Building Digital Products is designed for the new Product Manager who feels in way over their head, the experienced Product Manager looking to step up his or her game, and the expert Product Manager who understands that there is always more to learn. Building Digital Products maps the full development cycle from problem identification to selling your solution to understanding the right data to track. Additionally, the book includes supplemental sections on the top 100 tools for the Product Owner, an "Agile Urban Dictionary", and a case study on a real digital product build. Step out of your comfort zone and into the world of the Product Manager with Building Digital Products.

Release date NZ

December 17th, 2019

Author

Alex Mitchell

Audience

General (US: Trade)

Pages

206

Dimensions

152x229x12

ISBN-13

9781672858434

Product ID

32897217

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