Business & Economics Books:

Building a StoryBrand

Clarify Your Message So Customers Will Listen
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Hardback
Building a StoryBrand by Donald Miller
$43.00

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Description

Seven proven elements of powerful stories that will dramatically improve the way you connect with your customers and drastically grow your business. Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers. X

Author Biography

Donald Miller has helped more than 3,000 businesses clarify their marketing messages so their companies grow. He's the CEO of StoryBrand, the cohost of the Building a StoryBrand Podcast, and the author of several books, including the bestsellers Blue Like Jazz and A Million Miles in a Thousand Years. He lives in Nashville, Tennessee, with his wife, Betsy, and their dogs, Lucy and June Carter.
Release date NZ
October 10th, 2017
Author
Audience
  • General (US: Trade)
Country of Publication
United States
Imprint
HarperCollins Leadership
Pages
240
Dimensions
148x221x22
ISBN-13
9780718033323
Product ID
26750926

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