Shaun Belding is CEO of The Belding Group of Companies Inc., a company that trains and measures customer service and workplace performance. With over 20 years of international research and experience, Shaun is considered one of the leading global experts on motivation, positive workplace performance; and dealing with the difficult people we meet in our work environments - difficult customers, bad bosses, poor managers, scary clients and rude coworkers. Shaun has authored a number of other books, and is now a sought-after speaker for AGMs, conferences and events on customer service, success strategies and motivation.