Publishing Business explores the entire process from writer to reader; passing through the key activities performed in the editorial, design, production and marketing departments. By clearly laying out the tasks and responsibilities of each person in the publishing process, Kelvin Smith provides students and entry-level professionals with a practical and accessible introduction to the world of professional publishing. Armed with a sound knowledge of these fundamentals, readers are well-prepared to explore their own pathway into this exciting profession.
Author Biography
Kelvin Smith has an extensive experience of developing innovative postgraduate publishing programmes in higher education institutions in the UK, Africa and Europe. He also provides consultancy on publishing education, including course and materials development, advice on funding applications, and related monitoring and evaluation activities.
