This book provides in-depth advice on some of the most popular and lesser-known Affiliate Marketing strategies. We'll explore strategies relevant to different affiliate types, we'll understand which are the most effective, we go through multiple case studies, and show a whole host of examples! I have over 15 years experience working for U.K. start-ups and FTSE 250 companies, growing their affiliate and partnership channels. This book aims to provide you with real-life strategies that I've developed and successfully utilised over the years to help you succeed with your Affiliate Marketing! It's split into 6 chapters... Understanding the big picture; key fundaments when it comes to Affiliate strategy Traditional Affiliate Strategies The Affiliate strategies every Affiliate Manager should know Why diversification is so important Affiliate tactics that work a treat Looking at specific Affiliate types in more detail