Geoffrey Whitehead believes that the West has been selling itself shor, t in terms of world opinion, because of market failures in the communications industry over recent decades. He argues that more must be done to nurture democracy at home if the case for democracy is to be advocated successfully as a workable model to others. This book therefore looks ahead to the needs of people as citizens, not just as consumers, between now and 2025, and says that national governments need to re-visit their policies urgently in the wake of the 11 September 2001 terrorist attacks on the US. Geoffrey Whitehead has worked internationally in communications, both as a print, radio and television journalist, including time as Reuters Whitehall Correspondent and as the BBC's Deputy Political Editor at Westminster, England, before becoming chief executive of Radio New Zealand and then of the Australian Broadcasting Corporation (ABC). He gained a Diploma in International Affairs at London University, and has now applied his research for a Master of International Relations degree at Victoria University of Wellington, New Zealand to his practical experience in the communications industry in three countries: Britain, Australia and New Zealand.