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Strategic Orientation and Alliance Portfolio Configuration by Katharina Wratschko
Strategic Orientation and Alliance Portfolio Configuration by Katharina Wratschko
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Strategic Orientation and Alliance Portfolio Configuration

The Interdependence of Strategy and Alliance Portfolio Management
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$151.00
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Description

Following the resource-based view, social network theory and transaction cost theory, Katharina Wratschko shows the complex relationship between a firm's business strategy and its alliance portfolio.

Author Biography:

Dr. Katharina Wratschko promovierte bei Prof. Dr. Gerhard Speckbacher am Institut fur Unternehmensfuhrung, Controlling und Beratung an der Wirtschaftsuniversitat Wien. Sie ist im Bereich Strategie & Corporate Development bei der Osterreichischen Elektrizitatswirtschafts-AG in Wien tatig.
Release date NZ
May 14th, 2009
Audience
  • Professional & Vocational
Contributor
  • Foreword by Gerhard Speckbacher
Country of Publication
Germany
Edition
2009 ed.
Illustrations
19 black & white illustrations, 20 black & white tables, biography
Imprint
GWV Fachverlage GmbH
Pages
182
Publisher
Springer Fachmedien Wiesbaden
Dimensions
148x210x10
ISBN-13
9783834917089
Product ID
18990182

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