This book will provide you with step-by-step instructions for installing, configuring, and using Magento to run your own e-commerce site. We will set up an example store in the book with enough information to adapt the instructions according to your needs. This book is for anyone who wants to create an online store using Magento. If you are a non-technical person and are discouraged by the complexity of this powerful e-commerce application, this book is ideal for you.
William Rice is a software training professional who lives, works, and plays in New York City. His indoor hobbies include writing books and spending way too much time reading sites like slashdot and 43folders. His outdoor hobbies include orienteering, rock climbing, and edible wild plants (a book on that is coming someday). William is fascinated by the relationship between technology and society: how we create our tools, and how our tools in turn shape us. He is married to an incredible woman who encourages his writing pursuits, and has two amazing sons. For more updates on him and his work, you could visit his online blog: http://williamriceinc.blogspot.com