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Life is about getting what you want, and sales skills can improve your life. In Life Is Sales, Gary Ford and Connie Bird share their unique perspective on success. Most people resist spelling out what they want, but those who know what they want and know how to ask for it are far more successful in all aspects of life. This book highlights the psychology behind getting people to do what you want and to say yes by using concrete day-to-day examples and making suggestions that will change your life.
Gary Ford is a graduate of University of Waterloo with a degree in psychology. He has held a series of executive positions with a major financial institution with over 30 years of experience and most recently as vice-president of sales and marketing with a national insurer. Ford is a frequent speaker to large groups such as major chartered banks, mortgage brokers, and other financial institutions in Canada and the United States. And he is the author of soon-to-be published book Life is Sales.