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Into the River by Tony Cosentino
Into the River by Tony Cosentino
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Into the River

How Big Data, the Long Tail and Situated Cognition are Changing the World of Market Insights Forever
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Description

Based on first-hand knowledge of many of the world's leading corporate insights departments and insights suppliers, Into The River gives the reader a straight-forward perspective into the important and changing market research and insights industry. More importantly, it provides ideas on how companies, suppliers, and individuals can deal with these industry shifting trends.
Release date NZ
October 15th, 2011
Audience
  • General (US: Trade)
Country of Publication
United States
Illustrations
black & white illustrations; black & white illustrations
Imprint
Booklocker Inc.,US
Pages
122
Publisher
Booklocker Inc.,US
Dimensions
140x216x7
ISBN-13
9781614347217
Product ID
19278031

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