Finding, motivating and retaining a top-notch sales team is a manager's nightmare - unless you have some of the best advice in the industry at your ready disposal. Superior managers know that building a great sales team is a combination of art and science. First, and foremost you must hire the right people for the job-sales pros who are savvy, smart and willing to work and secondly, you have to keep them sharp, on target and on topic. Sales professional Tom Palcheck shows you how to sell your company and your sales team to recruit the best in the industry; keep your team members motivated; and guarantee success for you and your team.You will learn: how hiring a personality with the right attitude is so important to team building; why it is essential to prepare carefully for each interview; to help your reps develop instant credibility when they sell; why analysing account patterns and sales ratios will maximise individual performance; best practices to motivate your salespeople to develop good skills and build confidence; and much more. Sales recruiting, hiring and management are fluid and fast-paced.
What always worked in the past is not going to cut it in today's competitive environment. You want the best for your sales team and you want people to be around in years to come so that you are not constantly on the hunt for new team members. Challenge your management approach; throw out the old and replace it with a new, vibrant sales management style, which will guarantee success for you and your team.
Tom Palcheck is a sales and marketing leader with more than 20 years experience. Starting as a marketing manager and ultimately becoming sales manager, Mr. Palcheck has recruited, hired and trained hundreds of sales people for a number of consumer products companies. He has spent his career selling directly to a variety of big box stores in the United States, Mexico and Canada-some of the toughest business-to-business customers there are!