Facts and Trends: There are an estimated 20 million scrapbook hobbyists in the US. It is the 3rd most popular craft. Annual scrapbook/memory craft sales have quadrupled since 1997. Scrapbooking, estimated to be a 2USD billion niche segment, is growing about 50 per cent a year and now represents 10 per cent of craft sales. Most scrapbookers prefer to create quick and easy pages for the majority of their scrapbooks. More than 80 per cent of crafters aged 18-25 by supplies for scrapbooking or paper crafts. The number of scrapbooking books purchased in 2003 increased 30 per cent from 2002. Features: More than 100 page ideas, most taking less than 20 minutes to complete. Ready-to-use acid-free, lignin-free background pages, borders, and frames included. 75 projects with easy-to-follow instructions using readily accessible materials. Quick journaling ideas, sticker tricks, paper layering techniques, and secrets to colour combinations to make every page a work of art. More than 100 tips that help scrapbookers of all levels save time and ensure success. 200 photographs/150 illustrations.
Linda Raglan Cunningham, Editor