Business and leadership author Bruce Outridge offers inside advice and insights into a transportation career and how to have a profitable career as a professional driver. Bruce takes new drivers through some of the challenges they may face in their own careers and explains how he handled them and the importance of stepping up in their career. Bruce's 30 year career ranging from driver, to owner operator and more bring his stories to life so that the new driver realizes the importance of being professional in this competitive industry. The book deals with topics such as: lessons learned early on, customer service for drivers, owning your position, finding your dream job, balancing family and work on the road, moving up the ladder, ambassadorship, and the future of the business. This book should be in every driver's library that is interested in having a long and profitable trucking career.