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De Gruyter Handbook of Media Economics

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  • De Gruyter Handbook of Media Economics on Hardback
  • De Gruyter Handbook of Media Economics on Hardback
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Description

The handbook presents key contributions from scholars worldwide, providing a comprehensive exploration of current trends in media industries from diverse perspectives. Within the framework of understanding contemporary and future trajectories in media markets and industries, the volume delves into their influence on media organization and delivery, along with broader societal and market implications. Encompassing research at the crossroads of economics, management, political economy, and production studies, the handbook emphasizes the necessity for a robust interdisciplinary dialogue. Beyond scrutinizing present and forthcoming industry developments, the handbook addresses pivotal issues pertaining to media economics research methods and pedagogy. It serves as a valuable resource for scholars, students, and media professionals, providing insights into media economics as an academic field and delving into the multifaceted dynamics that shape the media landscape. Doing this, it contributes to the ongoing discourse on the evolving nature of media markets and their profound impact on society.

Author Biography:

Ulrike Rohn is Professor of Media Management and Economics at Tallinn University, Estonia, where she works at the Baltic Film, Media and Arts School (BFM). M. Bjørn von Rimscha is Professor of Media Business and Vice Dean at the Faculty of Social Science at the Johannes Gutenberg Universität Mainz, Germany. Tim Raats is Professor at imec-SMIT and the Communication Sciences Department of the Vrije Universiteit Brussel (VUB), Belgium.
Release date NZ
April 17th, 2024
Audience
  • Professional & Vocational
Contributors
  • Edited by M Bjorn Rimscha
  • Edited by Tim Raats
  • Edited by Ulrike Rohn
Illustrations
14 Tables, black and white; 8 Illustrations, black and white
Pages
586
ISBN-13
9783110793420
Product ID
38619112

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