Business & Economics Books:

Customers' Perceptions of Corporate Social Responsibility

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Format:

Paperback / softback
$137.00
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Description

Enterprises have been putting different levels of emphasis towards Corporate Social Responsibility (CSR) activities. This action has been highly debated on as being outside the framework of the business logic. Nevertheless, a number of companies have continued investing in CSR. Has the customer been taking note of this? Has the customer responded to the benefit of companies that are socially responsible?
Release date NZ
January 3rd, 2013
Audience
  • General (US: Trade)
Pages
56
Dimensions
152x229x3
ISBN-13
9783847374398
Product ID
22346925

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