Business & Economics Books:

Business of Small Business

A Survival Guide for Succeeding and Prospering in Business for Inspiring Entrepreneurs
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Paperback / softback
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Description

The new American dream isn't just about owning your own home - it's about running your own business. Jay Murphy's book, "The Business of Small Business" is a hard hitting reality check to see if being an entrepreneur is for you. And if it is, this book will help. From location, to employees, to dealing with cash flow and banks, and how to effectively compete with major corporations, this book looks at the business plan, the realities behind that plan, on line strategies, and most importantly - the entire package that makes it all work for a small business owner. This work is a long overdue survival guide for both new and experienced business owners.

Author Biography:

Jay Murphy doesn't just write about it- he's done it. With 25 years of numerous and successful businesses under his belt, this MBA understands what the small business operator is really up against- and the tools they most need to compete in today's market.
Release date NZ
September 10th, 2008
Audience
  • General (US: Trade)
Pages
200
Dimensions
155x230x13
ISBN-13
9781932056600
Product ID
2967636

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