Table of Contents
1. Business Ethics, the Changing Environment, and StakeholderManagement. Case 1-A. Enron. Case 1-B. Microsoft. 2. Stakeholder and Issues Management Approaches. Case 2-A. Tylenol. Case 2-B. Adelphia. Case 2-C. WorldCom. Case 2-D. Arthur Andersen. 3. Ethical Principles, Quick Tests, and Decision-Making Guidelines. Case 3-A. Sam Waksal and Imclone. Case 3-B. AaronFeuerstein and Malden Mills. Case 3-C. Ford Pinto Crisis. 4. TheCorporation and External Stakeholders: Managing MoralResponsibility in the Marketplace. Case 5-A. Global Most AdmiredCompanies (Fortune.com). Case 5-B. High-Tech PR Firm. 5. TheCorporation and Internal Stakeholders: Value-Based Moral Dimensionsof Leadership, Strategy, Structure, Culture, and Self-Regulation.Case 4-A. Nike. Case 4-B. Napster. Case 4-C. Dow Corning. Case4-D. Gun Control. 6. Employee Stakeholders and the Corporation.Case 6-A. Sharon Watkins - Enron Whistle-Blower. 7. The GlobalEnvironment, Stakeholder Management, and MultinationalCorporations. Case 7-A. Wal-Mart. 8. Business Ethics in theTwenty-First Century.
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