As a coach we want to talk to our athletes about attributes that will help them beyond the game. We want to discuss characteristics that will last them a lifetime. This book has 14 ready to use characteristics we want to talk with our athletes about. Each chapter is already designed for the busy coach to have a 5-10 minute life lesson. Filled with quotes, questions, links to motivational videos and more. Become more than just the coach of a sport, but the coach of the whole athlete. Help your athletes realize what matters most is to learn how to have honor, grit, and more. The book is set to have a daily quick introduction at the beginning of the week. It then shares quotes and thoughts about the topic. Next come questions to help athletes examine themselves and the team in the light of each attribute. Finally a link to a short motivational video that covers the topic. Characteristics in this book include: Honor Integrity Grit Effort Sacrifice Character Pride Sacrifice Competitiveness Encouragement Leadership Commitment Adversity Excellence Winning Each chapter also has a section for athletes/coaches to write their own personal thoughts about the attribute or create an action plan to improve.