Billie Lythberg is of Swedish, Scottish, and English descent. She is a Senior Lecturer in Organisation Studies at The University of Auckland, and an affiliated researcher of Vā Moana – Pacific Spaces, working on multiple projects for the Royal Society of New Zealand with Māori and Moana colleagues, including the Marsden-funded project this book developed out of. She publishes extensively in print and online; curates and critiques exhibitions; and develops documentaries for broadcast television. Christine Woods is the Theresa Gattung Chair for Women in Entrepreneurship at the University of Auckland's Faculty of Business & Economics. She also directs the Aotearoa Centre for Enterprising Women and teaches courses on Women and Entrepreneurship to undergraduate and MBA students. Her research interests include women and entrepreneurship, SME and family business, social entrepreneurship, Māori entrepreneurship, and entrepreneurship education. Chris is part of The ICEHOUSE Business Growth Programmes' directing team and mentors several women who have recently started businesses. She is also on the board of several businesses and is a founding director of Māori Maps. Susan Nemec is a research associate at the University of Auckland. Her research interests are multifaceted, weaving together various threads to explore contemporary social dynamics. Her interests include how gender dynamics shape entrepreneurial endeavours and the intricate relationship between media representation and cross-cultural understanding. Susan's research provides a nuanced and interdisciplinary understanding of identity, representation, and power dynamics in contemporary society, contributing to both academic scholarship and broader societal discussions.