Business & Economics Books:

Perspectives on Public Relations Historiography and Historical Theorization

Other Voices
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$149.00
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Description

The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This last book in the series focuses on historiographical and theoretical approaches.

Author Biography:

Tom Watson is Professor of Public Relations in the Media School at Bournemouth University, UK. He is also Chair of the International History of Public Relations Conference. Tom researches public relations history as well as practice issues. He is a Fellow of the CIPR and a PRCA Founding Fellow.
Release date NZ
June 11th, 2015
Audience
  • Professional & Vocational
Contributor
  • Edited by Tom Watson
Edition
1st ed. 2015
Illustrations
XII, 117 p.
Pages
117
Dimensions
140x216x11
ISBN-13
9781137404367
Product ID
23046205

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