Art & Photography Books:

Marketing Basics for Designers

A Sourcebook of Strategies and Ideas
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Hardback
$228.00
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  • Around 17-29 July using International Courier

Description

This book meets a great need in the design field for a professional marketing resource focusing on small design firms (1-4 person firms). This book was developed as a resource for these designers, to aid in finding new clients and marketing design services. It includes a basic, practical approach, and takes into account that the typical interior designer is also managing an office and a variety of projects in addition to preparing a marketing strategy. It offers suggestions and guidance for marketing with such obstacles as limited funds, no time, and few resources, and includes a list of ideas to get readers started on their own marketing projects.

Author Biography:

Jane D. Martin, ASID, Allied Member, is a successful interiordesigner with more than 15 years of experience in residential andcommercial practice. She has established her own design firms inBoulder, San Francisco, and Nashville. Nancy Knoohuizen is a professional researcher and writer withexperience in marketing consulting services and in planning andmarketing with small business start-ups. She provides professionalservices on marketing and practice development.
Release date NZ
November 3rd, 1995
Audience
  • Professional & Vocational
Pages
272
Dimensions
178x259x19
ISBN-13
9780471118718
Product ID
8159663

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