This book offers a unique perspective on contemporary architecture, exploring its position in mediatization through technological apparatuses. It introduces the novel concept of apparatus-centricity and mediatization of architecture, which has significant disciplinary ramifications. The book’s narrative traces the development of architecture from the modernist era to the present digital age, highlighting technological development, aestheticizing technologies, and theoretical changes. It focuses on how architecture incorporates and becomes a significant part of media technologies and virtualization, positioning itself as a crucial part of today's cognitive dispositive. The book reflects on the concept of dispositive (dispositif) for architecture and investigates the interactions between architecture and media through seminal examples from architecture, music, and media studies. The book explores how architecture is reshaped and influenced by theory and practice in media, ultimately serving as a cognitive agent. It underscores that architecture significantly influences our image-driven affective world through its apparatus-centric approach to conception, design, production, and mediatization. This book offers a unique perspective on the position of architecture in mediatization for researchers and advanced students in design, theory, and history. It also provides a valuable resource for cultural and media studies into the interdisciplinary impact of architecture in a mediatized culture at large.