La Maisam

La Maisam, the much-loved Instagram baker and 2022 Great British Bake Off contestant, invites you into a simpler, more joyful way of baking. Whether you’re completely new to baking or looking to rediscover your love for the kitchen, this book helps you build confidence step by step. Each chapter is designed to teach essential skills in a relaxed, approachable way, from mastering her viral no-knead bread (viewed over 50 million times) to creating beautifully uncomplicated cakes and bakes.
With La Maisam’s trademark warmth and clarity, this book is packed with accessible techniques, helpful tips, and straightforward recipes that really work. No fancy equipment or hard-to-find ingredients required, just a love of good food and the willingness to try.
Perfect for beginners or anyone seeking calm in the chaos of everyday life, this is baking made stress-free. You’ll learn how to trust your instincts, enjoy the process, and bake with ease and joy.
From fluffy focaccia to flaky croissants, every recipe is a chance to build your skills and savour the results. This is the go-to guide for anyone who wants to feel more confident in the kitchen and fall in love with baking all over again.

Author Biography

Born in Libya and raised in the UK from the age of nine, Maisam speaks five languages – English, Arabic, Amazigh, Spanish, and Turkish – and brings a rich cultural heritage to her food.

Her love of baking began at thirteen, driven by a fascination with the science behind a perfect bake and a determination to get it right.

Since appearing on the 2022 series of The Great British Bake Off at only 18 years old, her relaxed approach and distinctive baking style stood out. She’s become a viral presence on Instagram, sharing her signature no-fuss bakes with an ever-growing community of loyal fans.