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This book opens the “black box” of software sourcing by explaining how dynamic software alignment is established and how it impacts business performance outcomes. By investigating how software-sourcing modes are related to value generation in the post-implementation phase, it shows researchers and managers the impact logic of on-demand, on-premises, and in-house software on dynamic fit and process-level performance outcomes in a client organization. It describes dynamic IT alignment as the key to success in a fast-moving digital world with software-as-a-service on the rise and highlights the fact that today companies can choose between developing software in-house (make) or sourcing packaged systems in an on-premises (buy) or an on-demand (lease) mode. This book is the first to explicitly compare these sourcing arrangements with each other in terms of alignment and business performance.
Author Biography
Marko Nöhren is researcher in the area of digital business models, software-as-a-service, business-ITalignment, IT outsourcing, and IT value. He holds a PhD from the University of Mannheim, BusinessSchool. Marko Nöhren was visiting researcher at Queensland University of Technology in Brisbane,Australia. The German Federal Ministry of Education and Research (BMBF), and the GermanAcademic Exchange Service (DAAD) have supported his research
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