Digital fashion has emerged as a multidisciplinary field of knowledge that attracts overlapping interests from academics, researchers, and professionals coming from fashion design, business and technology, computer science, software engineering, animation and gaming, anthropometrics, supply chain management, Industry 4.0, big data, artificial intelligence, and industrial sustainability. This book captures the latest innovations and applications in this field to assist readers in navigating this changing discipline.

• Explores how AI is shaping the fashion industry, featuring a case study on branding.

• Details virtual fashion applications, including virtual try-ons, avatars, 3D image analysis, and digital pattern cutting.

• Examines engineered reality in fashion, including VR and XR.

• Discusses fashion and the metaverse.

• Covers phygitals and smart wearables.

Offering an overview of the cutting-edge in digital fashion, this book explores topics that will appeal to a variety of readers including fashion and textile Technologists, scientists and engineers interested in anthropometry for a variety of disciplines as well as development of VR/AR and AI tools especially for clothing end uses.

Author Biography

Abu Sadat Muhammad Sayem is a Fellow of the Higher Education Academy, England, a Fellow and Council Member of The Textile Institute, and a Fellow of the Royal Society of Arts. He is an alumnus of the UK Commonwealth Scholarship Commission and the German Academic Exchange Programme, commonly known as DAAD. He obtained a PhD from the University of Manchester, an MSc. from the Technische Universität Dresden, and a BSc. from the University of Dhaka. He has over 20 years of professional experience of working in different roles in industry and academia including the role of head of the department. He is currently leading the AHRC Digital Fashion Network project hosted at the Manchester Metropolitan University, UK. Dr. Sayem is a member of The Textile Institute’s publication committee and edits the Textile Institute Professional Publication Book Series published by CRC Press/Taylor & Francis.

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