The Endgame

This book is a refreshing and heartfelt approach to retirement planning, written with clarity, care, and genuine motivation. A must read for anyone looking to build a more secure financial future! Andrew Sycoff, CEO Andrew Garrett Investment Services, USSF D Licensed Coach

You’ve worked your whole life for this moment-retirement should feel like freedom, not fear.

Dean’s journey from Wall Street to Main Street is a story of grit, values, and building a business around one evocative question: If I were the client, what would I want?

With a coach’s mentality and over four decades of hands-on experience, he guides you through:

Creating a stress-tested income plan that pays you month after month
Understanding and mitigating the risks that can derail your retirement
Building an investment strategy that complements-not threatens-your income plan
Navigating life’s unexpected twists with flexibility and confidence
Working with an advisor who listens, relates, and puts your success first

Winning in retirement isn’t guesswork, it’s strategy.

Author Biography

Dean Greenberg is the president and founder of Greenberg Financial Group. Dean received his Bachelor of Science degree in Business Administration from Washington and Lee University, where he played football and lacrosse, and his MBA from Adelphi University in 1982. Moving to Tucson in 1988 he founded Greenberg Financial Group and the Money Matters radio talk show on KNST 790AM. In addition to serving on numerous community boards, and charitable organizations, Dean has been a volunteer youth and high school football and lacrosse coach for over two decades. He is passionate about teaching and mentoring young men to be successful, personally and professionally. I founded Greenberg Financial Group on the premise that an educated client was the best client. That an environment where everyone would have the opportunity to move up, if they showed up and did the work with honest, disciplined integrity, would result in an exceptional experience for employees and clients. I believe we’ve done it. I am proud of what Greenberg Financial Group has come to represent in the financial industry and my community. Mel Greenberg is the best-selling author of provocative romantic women’s fiction and inspiring life journey prose. Notes From the Nest offers lifestyle and travel tips for living and loving life over 60. She worked as a copywriter and producer in radio and television in Washington D.C. and helped launch the Money Matters show in Tucson. My mantra is-Empty Nest, Full Life It’s ALL good! I treasure time spent with my family and friends, my German Shepherd, Grazia, and on the trail with my spirited Quarter Horse, Dino