Design Thinking with Artificial Intelligence

This book is a timely and valuable guide for innovators, designers, managers, and students who want to integrate AI in their design thinking processes and projects. It begins with an overview of how AI can be used in design thinking and the need for the reskilling of designers of the future.

The book then highlights how AI can support and enhance each phase of the design thinking process—prepare & train, emphasize & define, ideate & select, prototype & test, and implement & learn. It also explores how AI programs can elevate the success of the design thinking process, offering a solution to the challenge of producing creative outcomes that are also “faster, better and cheaper”.

 In the final sections, readers are encouraged to consider the future of AI for innovation, including the use of AI agents and various AI program resources useful across phases of design thinking.

 Created through a collaboration of design and business scholars with experienced designers, this book blends rich knowledge and practical insight. Packed with real-world use cases, examples, and practical tools, it serves as a valuable resource for both educational and professional settings.

Author Biography

Daniel Graff is Distinguished Research Fellow and Director of the Strategic Design Lab at Tongji University, China. He has 16 years of experience in design innovation and research. He teaches Design Thinking, Design Methods & AI, and Business Model Innovation.

Mark A. Clark is Professor of Management and Faculty Fellow of the Institute for Applied Artificial Intelligence at American University, Washington DC, USA. His research and teaching centers on team performance, leadership, and collaboration.

Dan Li is a PhD student in the Design A.I. Lab at Tongji University, China. Passionate about integrating art and technology, she focuses on innovative solutions in smart city visualization, art installations, and branding strategy.

Lei Xia is a PhD student in the College of Design and Innovation at Tongji University, China, and a visiting PhD student in the Ideation lab at Massachusetts Institute of Technology. He is a product designer and researcher with expertise in user experience, industrial products, and enterprise systems.