Non-Fiction Books:

You Are Not A Gadget

A Manifesto
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Paperback / softback
$39.00
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Description

'Poetic and prophetic, this could be the most important book of the year' The Times Something went wrong around the start of the twenty-first century. The crowd was wise. Social networks replaced individual creativity. There were more places to express ourselves than ever before ... yet no one really had anything to say. Does this have to be our future? In You are not a Gadget digital guru and virtual reality pioneer Jaron Lanier reveals how recent developments in our culture are deadening personal interaction, stifling genuine inventiveness and even changing us as people. Showing us the way to a future where individuals mean more than machines, this is a searing manifesto against mass mediocrity, a creative call to arms - and an impassioned defence of the human.

Author Biography:

Jaron Lanier is a philosopher and computer scientist who has spent his career pushing the transformative power of modern technology to its limits. From coining the term 'Virtual Reality' and creating the world's first immersive avatars to developing cutting-edge medical imaging and surgical techniques, Lanier is one of the premier designers and engineers at work today. Linked with UC Berkeley and Microsoft, he received a Lifetime Achievement Award from the IEEE in 2009. A musician with a collection of over 700 instruments, he has been recognised by Encyclopedia Britannica (but certainly not Wikipedia) as one of history's 300 or sogreatest inventors and named one of the top one hundred public intellectuals in the world by Prospect and Foreign Policy.
Release date NZ
February 3rd, 2011
Author
Audience
  • General (US: Trade)
Pages
240
Dimensions
129x198x14
ISBN-13
9780141049113
Product ID
9018541

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