Non-Fiction Books:

Why Viewers Watch

A Reappraisal of Television's Effects

Format

Paperback

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Why Viewers Watch by Jib Fowles
$141.99
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Description

Substantially updated, this revised edition of Why Viewers Watch presents recent research, overlooked past studies and fresh survey data to offer an alternative perspective on the role of television and how it serves its viewers psychologically. Fowles argues that television is a `grandly therapeutic force' - a tension-reliever of great benefit to viewers. He also examines the phenomenon of media snobbery - anti-television attitudes proliferated by those who want to feel superior to others by denigrating television viewing.
Release date NZ
March 9th, 1992
Author
Country of Publication
United States
Imprint
SAGE Publications Inc
Pages
284
Dimensions
140x216x17
ISBN-13
9780803940772
Product ID
2065951

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