Business & Economics Books:

What Would Steve Jobs Do? How the Steve Jobs Way Can Inspire Anyone to Think Differently and Win

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Hardback

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What Would Steve Jobs Do? How the Steve Jobs Way Can Inspire Anyone to Think Differently and Win by Peter Sander
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Description

"Part of me admires the entrepreneurial acumen of this experienced commenter on innovation, marketing and economics: this is his 28th book on these subjects. After all, someone was going to write this book, so it might as well be someone who knows what he's talking about. That's what Steve Jobs would have done" Engineering & Technology, February 2012 "If you want to understand the Steve Jobs and Apple stories in a couple of hours, then this could be a useful read" People Management, February 2012

Author Biography

Peter Sander is a researcher, business consultant, and former marketing program manager for a major Silicon Valley tech firm. He is the author of 27 business books on innovation, marketing, economics, and investing. He has an MBA from Indiana University and lives in Granite Bay, CA.
Release date NZ
November 8th, 2011
Author
Country of Publication
United States
Imprint
McGraw-Hill Professional
Pages
240
Dimensions
147x224x22
ISBN-13
9780071792745
Product ID
18803772

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