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Business & Economics Books:

Web 2.0

The Business Model

Format

Hardback

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Web 2.0
$297.99
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Description

Web 2.0 is one of the most prominent business models for information systems available today. It brings together technology and social networks, and the interactivity that creates business value. Web 2.0: The Business Model, an edited volume, is the first reference that integrates the business implications of Web 2.0/3.0, along with its linkage to business. The editors' discussions emphasize three major components of Web 2.0: social networks analysis, recommendation systems and community building. This volume also includes a number of successful business models for business exploitation using Web 2.0 and Web 3.0 with various case studies. Web 2.0: The Business Model is designed for professionals working as policy makers, corporate quality managers, and government officers in IT, as well as for researchers, professors and advance-level students in computer science and business management.
Release date NZ
November 11th, 2008
Contributors
Edited by Ernesto Damiani Edited by Miltiadis D. Lytras Edited by Patricia Ordonez de Pablos
Country of Publication
United States
Edition
1st Edition. 2nd Printing. 2008
Illustrations
20 Tables, black and white; 83 Illustrations, black and white; XII, 324 p. 83 illus.
Imprint
Springer-Verlag New York Inc.
Pages
324
Dimensions
156x234x19
ISBN-13
9780387858944
Product ID
2751120

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