Visual Consumption Image close
Visual Consumption on Hardback by Jonathan Schroeder
Visual Consumption on Hardback by Jonathan Schroeder
Show Hide Adult Content
Visual Consumption close

Business & Economics Books:

Home  
Books  
Business & Economics

Visual Consumption

Click to share your rating 0 ratings (0.0/5.0 average) Thanks for your vote!

By:

Format:

Hardback
$418.00
Available from supplier

The item is brand new and in-stock with one of our preferred suppliers. The item will ship from a Mighty Ape warehouse within the timeframe shown.

Usually ships in 3-4 weeks
0 in Trolley
Free Delivery with Primate
Join Now

Free 14 day free trial, cancel anytime.

Buy Now, Pay Later with:

4 payments of $104.50 with Afterpay Learn more

6 weekly interest-free payments of $69.67 with Laybuy Learn more

Availability

Delivering to:

Estimated arrival:

  • Around 3-13 June using International Courier

Explore more Routledge Interpretive Marketing Research

See all products in this series

The Practice of the Meal
$92.00
The Practice of the Meal
Paperback / softback
Available - Usually ships in 2-3 weeks
Motherhoods, Markets and Consumption
$116.00
Motherhoods, Markets and Consumption
Paperback / softback
Available - Usually ships in 2-3 weeks
The Undermining of Beliefs in the Autonomy and Rationality of Consumers by John O'Shaughnessy
$94.00
The Undermining of Beliefs in the Autonomy and Rationality of...
by John O'Shaughnessy ~ Paperback / softback
Available - Usually ships in 2-3 weeks
Music, Movies, Meanings, and Markets on Hardback by Morris Holbrook
$525.00
Music, Movies, Meanings, and Markets
by Morris Holbrook ~ Hardback
Available - Usually ships in 3-4 weeks
Marketing and Social Construction on Hardback by Chris Hackley
$418.00
Marketing and Social Construction
by Chris Hackley ~ Hardback
Available - Usually ships in 3-4 weeks
Celebrity Fans and Their Consumer Behaviour on Hardback by Markus Wohlfeil
$444.00
Celebrity Fans and Their Consumer Behaviour
by Markus Wohlfeil ~ Hardback
Available - Usually ships in 3-4 weeks
Taste, Consumption and Markets
$132.00
Taste, Consumption and Markets
Paperback / softback
Available - Usually ships in 2-3 weeks
Explorations in Consumer Culture Theory
$102.00
Explorations in Consumer Culture Theory
Paperback / softback
Available - Usually ships in 2-3 weeks
Marketing and Feminism
$134.00
Marketing and Feminism
Paperback / softback
Available - Usually ships in 2-3 weeks
Digitalizing Consumption
$94.00
Digitalizing Consumption
Paperback / softback
Available - Usually ships in 2-3 weeks
Brands
$92.00
Brands
Paperback / softback
Available - Usually ships in 2-3 weeks
Macro-Social Marketing Insights on Hardback
$444.00
Macro-Social Marketing Insights
Hardback
Available - Usually ships in 3-4 weeks
Consumption, Psychology and Practice Theories on Hardback by Tony Wilson
$444.00
Consumption, Psychology and Practice Theories
by Tony Wilson ~ Hardback
Available - Usually ships in 3-4 weeks
Brands on Hardback
$577.00
Brands
Hardback
Available - Usually ships in 3-4 weeks
Beyond the Consumption Bubble on Hardback
$521.00
Beyond the Consumption Bubble
Hardback
Available - Usually ships in 3-4 weeks
Representing Consumers
$104.00
Representing Consumers
Paperback / softback
Available - Usually ships in 2-3 weeks

Description

A key characteristic of the twenty-first century economy is 'the image'. Brand development is based on image, products are advertised via images, and corporate image is critical for economic success. This book draws from art history, photography and visual studies to develop an interdisciplinary, image-based approach to understanding consumer behaviour. Focusing on four themes: representation, photography, images and identity, it presents a theoretical perspective on visual consumption, providing wide-ranging examples from advertising, the internet, photography, design, theatre and tourism, and discusses the importance of the internet in bringing visual issues into the mainstream of strategic thinking; spurring research into perception of visual displays. Incorporating case studies from the US, Europe and the UK, this book provides an unparalleled guide to the visual consumption processes necessary for understanding and succeeding in today's market.
Release date NZ
January 10th, 2002
Audiences
  • Professional & Vocational
  • Tertiary Education (US: College)
Pages
206
Dimensions
156x234x19
ISBN-13
9780415244244
Product ID
1681595

Customer reviews

Nobody has reviewed this product yet. You could be the first!

Write a Review

Marketplace listings

There are no Marketplace listings available for this product currently.
Already own it? Create a free listing and pay just 9% commission when it sells!

Sell Yours Here

Explore more by Jonathan Schroeder

See all books by this author

Visual Consumption by Jonathan Schroeder
$123.00
Visual Consumption
by Jonathan Schroeder ~ Paperback / softback
Available - Usually ships in 2-3 weeks
Designed for Success on Hardback by Janet Borgerson
$95.00
Designed for Success
by Janet Borgerson ~ Hardback
Pre-order - out 14 May 2024
Designed for Hi-Fi Living by Janet Borgerson
$60.00
Designed for Hi-Fi Living
by Janet Borgerson ~ Paperback / softback
Available - Usually ships in 6-8 weeks

Recommended for you

Recommended from your browsing history

Help & options

Filed under...

Books >
Business & Economics