Business & Economics Books:

Unleashing The Innovators

Format

Hardback

Customer rating

Click to share your rating 0 ratings (0.0/5.0 average) Thanks for your vote!

Share this product

Unleashing The Innovators by Tom Post
$42.99
Hurry! Only 1 left at Mighty Ape!

The item is brand new and in-stock in the Mighty Ape warehouse. The item will ship within the timeframe shown below.

Order now and it ships Monday!

Availability

Mighty Fast, Guaranteed

This product is In stock at Mighty Ape and ready for immediate dispatch

Delivering to:

It should arrive:

  • Monday 6-9pm using Evening Express Delivery
    Mighty Ape can deliver this product in the evening between 6pm - 9pm on 25 June to qualifying addresses in Auckland. Learn more
  • Tuesday using standard courier delivery

Description

Former global marketing officer for Procter and Gamble and business consultant Jim Stengel saw firsthand the importance of establishing partnerships and learning key insights from the startup world. In an eye-opening book, he looks at such established companies as GE and Western Union, Wells Fargo and IBN, Target and Motorola Solutions, Toyota and Bayer to see what they are learning from their alliances with entrpreneurs and startups--as well as the potential pitfalls and course corrections when a partnership goes awry. Jim closes by looking at how 10, 20, and 30-year-old "startups" like Microsoft, Google, and Apple are reinventing themselves--and what that bodes for legacy companies everywhere.

Author Biography

JIM STENGEL was the global marketing chief for Procter and Gamble, where he worked for over 25 years. In 2008, he left to form Stengel Consulting, working with companies to build brands and grow their business. He is the author of the acclaimed business book Grow.
Release date NZ
August 24th, 2017
Author
Country of Publication
United States
Imprint
Crown Business
Pages
288
Dimensions
146x215x23
ISBN-13
9780451497239
Product ID
26521164

Customer reviews

Nobody has reviewed this product yet. You could be the first!

Write a Review

Marketplace listings

There are no Marketplace listings available for this product currently.
Already own it? Create a free listing and pay just 9% commission when it sells!

Sell Yours Here

Help & options

  • If you think we've made a mistake or omitted details, please send us your feedback. Send Feedback
  • If you have a question or problem with this product, visit our Help section. Get Help
  • Seen a lower price for this product elsewhere? We'll do our best to beat it. Request a better price
Filed under...

Buy this and earn 185 Banana Points