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Think Strategically on Hardback by X. Gimbert
Think Strategically on Hardback by X. Gimbert
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Think Strategically

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Description

If you think more strategically than your competitors, your company will win the competitive battle in the mid or long term. This book explains simply and clearly the elements, concepts, analyses and interrelationships that make up this strategic thinking, and shows how to employ it in your business or organization.

Author Biography:

XAVIER GIMBERT has a PhD in Business Administration and Management, a degree in Pharmacy and an MBA from ESADE. He has been a Professor in the Department of Business Policy at ESADE since 1989, and previously spent 12 years working in business management. He combines his academic career with a business consultancy practice and membership of boards of directors. He has published several books, case studies and papers in such prestigious journals as Long Range Planning and Harvard Deusto Business Review.
Release date NZ
May 31st, 2011
Author
Audience
  • Professional & Vocational
Illustrations
XI, 210 p.
Pages
210
Dimensions
155x235x18
ISBN-13
9780230284876
Product ID
10363718

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Think Strategically by X. Gimbert
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Think Strategically
by X. Gimbert ~ Paperback / softback
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