The world-renowned guru known for his record-breaking endurance of cold temperatures, details a science-backed, heart-centered approach to improving your mind, body and performance.
STAR OF BBC ONE'S FREEZE THE FEAR
'I've never felt so alive' JOE WICKS
'A fascinating look at Wim's incredible life and method' FEARNE COTTON
My hope is to inspire you to retake control of your body and life by unleashing the immense power of the mind.
'The Iceman' Wim Hof shares his remarkable life story and powerful method for supercharging your health and happiness. Refined over forty years and championed by scientists across the globe, you'll learn how to harness three key elements of Cold, Breathing and Mindset to take ownership over your own mind and wellbeing.
'The book will change your life' BEN FOGLE
'Wim is a legend of the power ice has to heal and empower' BEAR GRYLLS
Wim Hof, a.k.a. 'The Iceman,' holds multiple world records for his feats of endurance and exposure to cold. The benefits of his method, now practiced by tens of thousands, have been validated by eight university research studies. He has been featured on the BBC, VICE Media, and the Discovery Channel; The Joe Rogan Experience, The Tim Ferriss Show, and The School of Greatness podcasts; and in the bestselling book What Doesn't Kill Us by Scott Carney. He lives in the Netherlands with his family.