Non-Fiction Books:

The Strategy Process

A Military-Business Comparison
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Hardback
$450.00
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Description

This text investigating strategy formulation by comparing military and business practices, assesses whether the strategy process in the business field also prevails in the military context. Based on interviews and case studies, the author uses a framework of influences including organization, leadership, risk, theory and context to consider the areas of similarity and difference. While significant parallels can be found, greater importance is placed on the formulation of aims and goals, and the identification and training of leaders in the military.

Author Biography:

ROBERT GRATTAN served for thirty years in the Royal Air Force, reaching the rank of Group Captain. He instructed in the RAF Staff College. After ten years in the electronics industry, he became a visiting lecturer in the School of Strategic Management at the University of the West of England.
Release date NZ
June 6th, 2002
Author
Audience
  • Professional & Vocational
Illustrations
xii, 280 p.
Pages
280
Dimensions
140x216x20
ISBN-13
9780333984451
Product ID
1665735

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