Fresh-brewed, piping-hot leadership strategies that have made Starbucks a robust company worldwide "Practical, proven ideas and strategies that you can apply immediately to build a more successful business."-Brian Tracy, bestselling author of Million Dollar Habits Few companies have rallied their employees to participate in a corporate vision that creates a worldwide story of business success. Now, for the first time, Joseph A. Michelli, a Starbucks outsider, has been given access to the Starbucks experience, offering you an in-depth look at every level of the company. This book offers a rare blend of boardroom strategies, employee motivation tips, community involvement, and customer satisfaction-for a full-bodied experience that really pays off. It's the perfect business model to give your company a taste of success. A rich mix of ideas for businesses that want to learn how to apply the secret behind Starbucks' phenomenal vision, creativity, and leadership within their company and in their field Starbucks opens five new stores a day, 365 days a year The employee turnover rate at Starbucks is 250 percent lower than the industry average Venti secrets-revealed for the first time Principle 1: Make it Your Own! Principle 2: Everything Matters Principle 3: Surprise and Delight Principle 4: Embrace Resistance Principle 5: Leave Your Mark