The Power of Survey Design

A User's Guide for Managing Surveys, Interpreting Results, and Influencing Respondents

By:

Giuseppe Iarossi

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Paperback / softback

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Description

A practical how-to guide on all the steps involved with survey implementation, this volume covers survey management, questionnaire design, sampling, respondent's psychology and survey participation, and data management. A comprehensive and practical reference for those who both use and produce survey data.

Release date NZ

January 30th, 2006

Author

Giuseppe Iarossi

Audience

Professional & Vocational

Pages

278

Dimensions

191x235x14

ISBN-13

9780821363928

Product ID

6913550

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