Business & Economics Books:

The Perfect Store

Inside Ebay

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Paperback

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The Perfect Store by Adam Cohen
$26.99
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Description

Ebay (www.ebay.com) is the single most visited commercial site on the internet - and one of the most successful. The Perfect Store tells the story of eBay's humble beginnings, launched from a spare bedroom in Pierre Omidyar's house, to its current status today - with 1,664,000 visitors a day, 20 million registered users and 75,000 people relying on eBay for their income. eBay started as a way to help Omidyar's fiancee trade with other collectors. It turned a profit in its first month and went on to change the face of business, creating the 'perfect market'. - Reveals details of the company's rapid rise and the fascinating impact it has had on its users through the virtual marketplace. - Examines the range of customers, from the woman who wakes at 3.00am to bid on a toaster, to the woman who had to rent a warehouse for her thriving business selling bubble-wrap. - Reveals why eBay has succeeded when so many dot-coms have failed. - Provides essential reading for those trying to understand how the Web is changing business, and for those trying to anticipate the next big thing.

Author Biography

Adam Cohen is the chief technology writer for Time and the co-author of American Pharaoh. He has written for Chicago Magazine, the Chicago Tribune and the Harvard Law Review. He is a graduate of Harvard College and Harvard Law School. He lives in New York.
Release date NZ
May 1st, 2003
Author
Country of Publication
United Kingdom
Imprint
Piatkus Books
Pages
336
Dimensions
144x198x23
ISBN-13
9780749924034
Product ID
1697213

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