Art & Photography Books:

The Interface

IBM and the Transformation of Corporate Design, 1945-1976


Paperback / softback

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The Interface by John Harwood

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In 1956, IBM tapped the industrial designer and architect Eliot F. Noyes to reinvent the company's corporate image, from stationery and curtains to typewriters and computers to laboratory and administration buildings. IBM would go on to assemble a cast of leading figures in American design, including Charles Eames, Paul Rand, George Nelson, and Edgar Kaufmann Jr., who transformed the relationships between design, computer science, and corporate culture. The Interface is the first critical history of the industrial design of the computer and an invaluable perspective on the computer and corporate cultures of today.

Author Biography

John Harwood is associate professor of architecture in the John H. Daniels Faculty of Architecture, Landscape, and Design at the University of Toronto.
Release date NZ
August 15th, 2016
Country of Publication
United States
University of Minnesota Press
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