New York Times bestselling author and social media entrepreneur Joel Comm reveals the secret to finding success in business: the pursuit of pleasure. The demands of work and the fast-moving pace of technology wear heavily on employees and entrepreneurs alike. The "hustle and grind" lifestyle that most of us have bought into is simply unsustainable, leading to physical ailments, emotional burnout, and a darkness in the soul. Joel Comm has found a better way. In The Fun Formula, Comm demonstrates that the best path to success--in work and in life--is to focus on our passions, curiosity, and the things that bring us great pleasure. Doing so not only leads to more dramatic results, but to a more fulfilling life. Through stories and anecdotes from Comm's life and those of others, famous and not, The Fun Formula reveals how subtle changes in our thinking and routine can enable us to design the life we truly desire: one of significance and joy.