The Essential Guide to Employee Engagement

Better Business Performance through Staff Satisfaction

By:

Sarah Cook

Format:

Paperback / softback

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Description

The Essential Guide to Employee Engagement explores the concept and practice behind creating an engaged workforce and how this can contribute to organizational success. Recognizing that engaged employees are more productive, engender greater customer satisfaction and loyalty, and can help to promote your company's brand, the book gives you the necessary tools to make this happen. The author draws on a wide range of international case studies and examples, which demonstrate how an actively-engaged workforce can help your organization to flourish. You are shown how to measure the level of your employees' engagement and provided with a strategy to apply to help increase active staff participation.

Author Biography:

Sarah Cook is a management development consultant who specializes in helping organizations develop their leadership and employee capability. Sarah previously worked as a marketing manager for Unilever and as Head of Customer Care for a retail management consultancy. She is the author of three other books published with Kogan Page.

Release date NZ

July 3rd, 2008

Author

Sarah Cook

Audiences

Professional & Vocational
Tertiary Education (US: College)

Pages

240

Dimensions

156x234x13

ISBN-13

9780749449445

Product ID

2538907

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