The Cinema of Prayoga presents the rich and unseen world of artists' film from India. Prayoga is a Sanskrit word, which loosely translates as "experiment", but can also mean "representation," Over the last three years, the no.w.here lab has reseached a rich vein of visual arts-based work from the early twentieth century onwards that, despite the huge popularity of Indian cinema, remains relatively unknown. This project aims to present these works in a comprehensive appraisal of film work outside the popular Bollywood films for which India is traditionally known. This volume traces a history of powerful and personal filmmaking outside of the industrialized system.
The no.w.here lab is a new cultural centre for the artist filmmaking community in London.