'My business is growing and profitable but how come it is always so short of cash?', 'Is it true that I could need nearly half my annual turnover just to fund my debtors and stock - and why?' The answers to these and other frequently asked questions are provided in short, easy-to-read and understandable sections, followed by case studies with insights into what other businesses have done and why it worked for them including: Understanding financial statements; financial analysis and control; break even analysis; profit improvement; securing the right type of funding; buying and selling a business
Paul Barrow is a non-executive director for several companies and was group finance director for an AIM-listed multimedia/software company, but his driving passion is in breaking down the mystery that surrounds the language of finance. His book The Best-Laid Business Plans is also published by Virgin.