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Successful Implementation of CRM in Sales Departments by Goran Krpan
Successful Implementation of CRM in Sales Departments by Goran Krpan
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Successful Implementation of CRM in Sales Departments

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Description

The implementation of CRM causes high investment costs and therefore is a challenge for companies. However, the technology seeks to establish a better understanding of the customer and as a result to strongly increase the volume of sales. CRM not only is a software program but an orientation towards the customer. The present study is about the key success factors for implementing CRM in sales departments of B2B companies.

Author Biography:

Goran Krpan was born in 1986 in Kljuc, Bosnia-Herzegovina. He studied Global Sales and Marketing at the technical college Steyr and graduated in 2015 with the degree Master of Arts. Before he attended university the author made comprehensive practical experiences in various organisations for sales and distribution, as well as in other industries. The theme of this book is motivated by his occupations.
Release date NZ
June 21st, 2018
Author
Audience
  • General (US: Trade)
Pages
100
Dimensions
148x210x5
ISBN-13
9783961466290
Product ID
28244609

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Key Success Factors for Implementing CRM in Sales Departments of B2B Companies by Goran Krpan
$202.00
Key Success Factors for Implementing CRM in Sales Departments of B2B...
by Goran Krpan ~ Paperback / softback
Available - Usually ships in 3-4 weeks

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