Founded in 1964, Blimpie's has grown in 25 years from one-store New Jersey operation to a rapidly expanding international chain of 2,100 quick-service sandwich stores with annual sales of over $350 million. In this book, founder Tony Conza revisits the tactics and raw fire that saw him through good times and bad times - from the opening of his 2,000th store to the near bankruptcy caused by a disastrous restaurant venture. Included are guidelines for becoming a successful entrepreneur, simple steps to success, tips to help prepare for opportunity, reasons people and businesses fail, how to use communication to improve relationships, and how to take control of your life and enjoy it more - whatever your business.
Table of Contents
Entrepreneurship is Everybody's Business. Doing the Three-Step: My Father's Plan for How to Get Ahead. Get the Passion: Love Whatever You Do. There's No Magic Lantern: You Need to Create Your Own Opportunities. Failure Is an Opportunity: Take a Fresh Look. Stop, Look, and Listen...Then Talk: How to Communicate More Effectively. Have a Good Time: Creating a Life of Enjoyment. Doing Well by Doing Good: Succeed By Giving Back. Building on the Best: Succeeding After Success. The Sandwich Man's Recipes. Final Thoughts. Index.
TONY CONZA is the Chairman, founder, and CEO of Blimpie International, which franchises and licenses Blimpie Subs and Salads, an international chain of 2,100 quick-service sandwich locations with annual systemwide sales of $350 million.