Business & Economics Books:

Strategic Management for Tourism Communities

Bridging the Gaps

Format

Paperback

Customer rating

Click to share your rating 0 ratings (0.0/5.0 average) Thanks for your vote!

Share this product

Strategic Management for Tourism Communities by Peter E Murphy
$77.99
In stock with supplier

The item is brand new and in-stock in with one of our preferred suppliers. The item will ship from the Mighty Ape warehouse within the timeframe shown below.

Usually ships within 10-14 days

Availability

Delivering to:

Estimated arrival:

  • Around 9-12 July using standard courier delivery

Description

Strategic planning within a community framework is essential for tourism to reach its potential. This book combines the four principal functions of business management and stakeholder analysis to develop a model of collaborative decision making. This model offers a template for communities to understand and make the most of their tourism resources.

Author Biography

Professor Peter Murphy, Foundation Professor and Head of the School of Tourism and Hospitality, La Trobe University, Melbourne, Australia, has over 30 years experience as a tourism researcher, professor and consultant. He has served on several tourism boards including Tourism Victoria in Canada and Bendigo Tourism in Australia and has been involved in numerous strategic planning exercises and community studies. He has received the Association of American Geographers' Roy Wolfe Award for contributions to tourism research (1992) and was elected to the International Academy for the Study of Tourism (1995).Ann Murphy, AICP, PhD Candidate, Law, University of Melbourne, has worked as a tourism planner in British Columbia and the Florida Keys. She oversaw a Keys-wide survey of residents' attitudes towards tourism and her planning contributions were recognised by a resolution of the City of Marathon Council (2000).
Release date NZ
November 5th, 2004
Country of Publication
United Kingdom
Imprint
Channel View Publications
Pages
456
Dimensions
156x234x24
ISBN-13
9781873150832
Product ID
2074407

Customer reviews

Nobody has reviewed this product yet. You could be the first!

Write a Review

Marketplace listings

There are no Marketplace listings available for this product currently.
Already own it? Create a free listing and pay just 9% commission when it sells!

Sell Yours Here

Help & options

  • If you think we've made a mistake or omitted details, please send us your feedback. Send Feedback
  • If you have a question or problem with this product, visit our Help section. Get Help
  • Seen a lower price for this product elsewhere? We'll do our best to beat it. Request a better price
Filed under...

Buy this and earn 341 Banana Points