This start-up kit offers counsel to budding freelance photographers wanting to earn money with their photography. This book provides the reader with marketing, business, and legal know-how, from first portfolio and first client, to running a profitable, healthy business. In-depth information about favourable locations, the various markets and sub-markets of photography, photographer-client interaction, marketing methods and payment strategies helps the reader to make informed strategic decisions. On the administrative side, this book explains how to keep track of business records, tend to health and safety issues and manage tax and insurance matters effectively. It also gives the answers to such questions as: School or apprenticeship? How much of my earnings can I spend on new equipment? Who can help me with the paperwork? Which market is best for me? This book also contains insights on the role of professional organizations and advisors, sample contracts and release forms. Photographers seeking to make the leap into freelance photography and those who have just started on this road should benefit from the authoritative advice offered by this book.