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Smart Things to Know About e-Business

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Smart Things to Know About e-Business

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Smart Things to Know About e-Business by Michael J. Cunningham
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Description

Smart Things to Know About E--Business is the latest volume in a revolutionary series that offers a completely new learning experience for hassled business people. This book delivers an insightful introduction to the fundamentals of e--business as well as actual experiences and practical cutting edge tips from todaya s hottest gurus. Readers will benefit enormously from such clever features as "Smart Things to Say"; "Great answers to tough questions"; "Killer questions"; "Smart Voices" and "Smart people to have on your side". The business world is buzzing with breakthrough ideas about everything from e--commerce and branding to strategy, change and customers. Smart brings these ideas together to equip the next generation of e--business hotshots with the secrets of success. Michael J. Cunningham is the President and CEO of the Harvard Computing Group in Boston, Massachusetts.

Author Biography

MICHAEL J CUNNINGHAM is the President and CEO of the Harvard Computing Group in Boston, MA. He is the author of B2B: How to Build a Profitable E--Commerce Strategy and Partners.com: How to Profit from the New DNA of Customers.
Release date NZ
January 9th, 2002
Pages
276
Illustrations
illustrations
Country of Publication
United Kingdom
Imprint
Capstone Publishing Ltd
Dimensions
175x208x17
ISBN-13
9781841121697
Product ID
3078044

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