"Small Business Management" is a problem-based book for the small business course where experiential learning is key. This text emphasizes problem-based learning through working with real problems faced by entrepreneurs and small business owners. "Small Business Management" has built real-world scenarios into its chapters, via its Office Lots continuing case, and interspersed exercises throughout where students often play the roles of financial analyst, marketer, and business owner in order to find solutions. In essence, "Small Business Management" will be a hands-on learning practicum. With a solid emphasis on research and the most current environmental conditions in small business, and the authors' backgrounds in strategy, this text provides a solid foundation in terms of the types of business students are most likely to start, which are those businesses that start out small and are expected to stay small for the foreseeable future. The text also provides coverage of the business plan which is found in "The Small Business Management's" appendix.
Table of Contents
1. Introduction. 2. Individual Role in Small Business is Critical. 3. Generating Business Ideas. 4. Analysis of External Analysis and Competitive Advantage. 5. Developing Business Mission/Strategy. 6. Understanding of Cash Flow and Financial Information. 7. Establishing Operations. 8. Establishing Legal Foundation. 9. Establishing Financing and Accounting Foundation. 10. Building the Business--Human Resources. 11. Building the Business?Marketing. 12. Building the Business?Finance. 13. Buying an Existing Business and Franchises. 14. Exit. Appendix. Sample business plan or business proposal to attract funding.